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Gamers Help Haiti at DriveThruRPG

January 22nd, 2010: Allan Sugarbaker says...
Gamers Help Haiti at DriveThruRPG

Gamers have shown again and again how they can rally to the aid of those in need, and right now there’s no one in greater need than the earthquake-stricken citizens of Haiti. DriveThruRPG is running one of the most successful gaming charities in a while, Gamers Help Haiti. The DriveThruRPG vendor community has banded together to contribute a staggeringly long list of donated product downloads to the fundraiser – valued at over $1,400 – which can all be yours for a small $20 donation benefitting Doctors Without Borders. Those who can only afford a $5 or $10 donation will be gratified to hear that DriveThruRPG has pledged to match their contributions. However, those who can afford twenty bucks and chip in during January will receive the gigantic list of downloadable products within a few days. As this is being posted, Gamers Help Haiti has already raised $82,650 since launching Wednesday. Convenient and rewarding in more ways than one, this is how to rack up big charity drive numbers – have you helped out yet?

[EDIT: The results are in. Click through for the details.]

DriveThruRPG press release follows:

Gamers Help Haiti! DriveThruRPG Offers a Mega-Bundle to Spur Donations

Wednesday, January 20, 2010

DriveThruRPG announced a major incentive to the roleplaying gamer community today to incite donations to aid in rescue and recovery in Haiti and the Dominican Republic. Called the “Gamers Helping Haiti Bundle,” the product includes over a hundred products totaling over $1000.00 in retail value. For a simple donation of $20 – all of which goes to Doctors Without Borders to support their post-earthquake Haiti relief efforts – RPG fans can have this once-in-a-lifetime collection of gaming products.

DriveThruRPG already had opportunities to donate up and running within a day of the disaster. When publishers began asking how they could support the cause, the bundle was created to be an all-inclusive shared effort. Those who donated at the lesser levels won’t be left out, however; gamers who have already donated $5 or $10 will be receiving a special coupon code that lets them pay the difference from their initial donation to get the bundle.

“We are humbled by the generosity of both our customers and our publishers,” said Sean Patrick Fannon, Marketing and Communications Manager for DriveThruRPG, “all of whom have stepped up at this time of terrible tragedy to offer aid to a desperate people. We are also very proud to facilitate these collective efforts, providing the necessary tools and technology to bring it all together.”

More than tools and tech, though, DriveThruRPG is really putting their money where their mouth is, so to speak. “We have always believed in the power of giving and sharing to make the world a better place,” said Steve Wieck, President and co-owner of the site. “To that end, we are matching funds with everyone who’s making a straight donation at the $5 and $10 level.”

There is no set date for terminating the donation efforts, though the bundle will only be available until the end of January.

Anyone wishing more information about this effort, or about DriveThruRPG overall, should contact Sean Patrick Fannon at sean@onebookshelf.com.

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